Cloud-based assistant can act on users’ behalf, with Google AI Pro subscribers getting first access
Google has begun rolling out Gemini Spark in India, a personal AI agent designed to operate around the clock and carry out tasks on users’ behalf. Spark was first announced at Google’s annual developer conference I/O in May.
How It Works
Powered by Gemini 3.5, Spark is a new general-purpose AI agent in the Gemini app that can reason across information in connected apps. Google said it wants to help users navigate their digital lives by taking action on their behalf while under their direction. The agent integrates deeply with Google services, letting users pull information such as Google Docs from emails, and will soon connect with third-party apps including OpenTable, Spotify, and Uber. Users retain control over how Spark operates and can choose which information and apps it can access.
What Sets It Apart
Unlike other available agents, Spark is cloud-based, meaning it continues working in the background even when users shut their laptops or lock their phones. This is what primarily distinguishes it from other chatbots, including Google’s own Gemini AI assistant. Despite concerns raised by critics about the always-on nature of AI agents, Gemini Spark is designed to ask for permission before carrying out “high-stakes” tasks such as sending an email or making a purchase, according to the company.
Availability and Pricing
In India, Gemini Spark will be available to Google AI Pro subscribers instead of Google AI Ultra subscribers. Google AI Pro plans begin at ₹ 1,950 per month, while Google AI Ultra plans begin at ₹ 6,500 per month and go up to ₹ 19,500 per month, depending on the amount of storage and usage. Gemini Spark will not be accessible via Google AI Plus cheaper plans.
The launch reflects Google’s broader push into agentic AI, a category tech companies have been building toward for the past few years, as the company bets on Spark helping users organise schedules, manage emails, and handle everyday digital tasks with minimal manual intervention.
